# Automating Membership Expiration Emails with Mailchimp

# Overview

This automation ensures that users receive timely email notifications when their MemberPress subscription expires. Using Mailchimp via Zapier, expired members are informed and provided with a renewal link.

# Workflow

Trigger: Subscription Expiration in MemberPress

The automation is triggered when a user's monthly membership expires.

# Actions

1. The user’s details (name, email, membership type) are retrieved.
2. An email is sent via Mailchimp informing the user that their membership has expired.
3. The email includes a renewal link specific to the user’s plan.

# Requirements

To implement this automation, ensure you have:

• A MemberPress account with membership tracking enabled.
• A Mailchimp account with a pre-configured email template for expired memberships.
• Zapier integration between MemberPress and Mailchimp.

# Zapier Configuration

Trigger:

• Triggers the "MemberPress: Subscription Expired" event

Action:

• "Send Email" via Mailchimp, including the user's renewal link.

This setup ensures that expired members are promptly notified and encouraged to renew their subscriptions.